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	<title>Comments on: Building the Better Newsletter</title>
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	<description>Sales &#38; Marketing Site For Home Builders &#38; Developers</description>
	<lastBuildDate>Thu, 26 Nov 2009 20:57:56 +0000</lastBuildDate>
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		<title>By: David Gruttadaurio</title>
		<link>http://www.buildermarketingideas.com/archives/124/comment-page-1#comment-214</link>
		<dc:creator>David Gruttadaurio</dc:creator>
		<pubDate>Thu, 26 Nov 2009 20:57:56 +0000</pubDate>
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		<description>I agree: Newsletters are a GREAT way to stay in contact with your clients. That why our clients send them out MONTHLY - yep... every single month.

We follow the 80/20 rule: 80% fun, interesting content NOT related to their business or industry and 20% content with referrals, testimonials, an article to ask questions about their industry and a monthly offer.

Check out a sample at our website: www.newslettersmadeforyou.com

David Gruttadaurio</description>
		<content:encoded><![CDATA[<p>I agree: Newsletters are a GREAT way to stay in contact with your clients. That why our clients send them out MONTHLY &#8211; yep&#8230; every single month.</p>
<p>We follow the 80/20 rule: 80% fun, interesting content NOT related to their business or industry and 20% content with referrals, testimonials, an article to ask questions about their industry and a monthly offer.</p>
<p>Check out a sample at our website: <a href="http://www.newslettersmadeforyou.com" rel="nofollow">http://www.newslettersmadeforyou.com</a></p>
<p>David Gruttadaurio</p>
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